(Austin, TX – Dec. 2024) – Britton Reger, owner of Floor Coverings International of Metro North Austin is bringing the No. 1 flooring brand in North America to the area. He serves the Austin area, including Cedar Park, Glenlake, and Round Rock, TX.

 The Northwest Hills, TX resident now brings his mobile showroom right to the customer’s door with over 3000 flooring options, the homeowner can peruse samples next to their existing palette and lighting. This has revolutionized the way people buy floors.

Reger brings a strong background in management and logistics, along with experience in home improvement. "I come from a long line of entrepreneurs and have been looking forward to opening my own business for several years,” said Reger. “I am now pursuing my dream of business ownership. I looked into several business opportunities but found the support system and reputation of Floor Coverings International and the home improvement segment in general to be the best fit!" exclaimed Reger.

"The tech in flooring has jumped so fast and high. Luxury Vinyl (LVP) is such a great product as are new things like turf that people are using indoor/outdoor," Reger added.

The big favorites throughout the system? Pet and kid-friendly floors that clean up with one mopping and look like genuine wood. Local favorites are:

- Sustainable materials-homeowners are turning to laminate flooring crafted from eco-friendly materials such as recycled wood fibers.

-  Authentic Wood Look: the demand for realistic-looking wood floors continues to soar.

- Waterproof Performance: Given erratic weather conditions, waterproof laminate floors are hot!

- Vinyl Flooring: As technology advances, vinyl flooring gets close to natural wood and stone looks easily cleaned with a damp mop.

- Carpet: There are still die-hard carpet lovers because of the feeling and look of cozy and warm. Not so much shag. Many more flat pile and textures and patterned looks are available.

- Engineered Hardwood Flooring: this is the best in luxury flooring offering real wood veneers with remarkably high quality and detail.

“In the next five years, I aim to become one of the largest local flooring companies in the Austin area, with a reputation for excellent service in the community,” said Reger.

About Floor Coverings International

Norcross, GA-based Floor Coverings International ranks consistently as the No. 1 Mobile Flooring Franchise in North America by Entrepreneur Magazine. The 240 franchisees (with 95 more under development) and their Design Associates offer a unique in-home experience with a mobile showroom that comes directly to the client’s door. The company will open several more locations throughout the U.S. and Canada through franchise expansion. For franchise information, please visit www.flooring-franchise.com.

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