Sassafras Springs Vineyard and Winery opened in 2014 on 15 beautiful countryside acres. It’s a lifetime dream fulfillment of Gene and Cheryl Long, adventuresome entrepreneurs who enjoyed successful careers as insurance executives for over 20 years, with agencies in five Northwest Arkansas locations. Gene had dreamed of owning a winery; Cheryl, a wedding venue. The property they purchased had been the horse farm of former Razorback football coach Houston Nutt, and the Longs were certain the natural springs, rolling hills and wildlife would be the perfect location for their winery. Growth has been remarkable, with the acquisition of additional acreage now totaling 60, and 3,000 visitors coming every year. Sassafras Springs Vineyard and Winery is truly a family affair. Brothers Drew and Derek manage operations and winemaking, and Derek’s wife, Sarah, is the events manager.

As the Longs make it their passion to discover new and creative ways to heighten their guests’ experience, Sassafras Springs Vineyard and Winery continually earns recognition as Northwest Arkansas’ number one venue and captures international and regional awards for wine.