Mission statement:

The mission of the chamber of commerce of west alabama is to provide the leadership, vision and catalyst for the advancement of the economic prosperity, business climate, and quality of life for the entire community.

Objectives:

To guide in the accomplishment of this mission, five basic objectives have been established as the basis for programming and policy decisions of the organization.

Work to overcome barriers to future economic development and a healthy and positive business climate.

Improve the area's ability to expand and enhance employment opportunities.

Improve the overall quality of life and standard of living for the total community.

Work to develop the rich human, natural, technological and man-made resources of the tuscaloosa county and west alabama region to further enhance economic opportunities.

Provide support services and systems to benefit the members of the chamber and consistently represent and advocate the best interests of the members of the organization.

Values :

Customer responsiveness. We will focus on the needs of our members and customers and find ways to provide programs, services and benefits that are cost-effective, beneficial and convenient.

Excellence:

We will deliver programs, services and products that will be evaluated by our members and customers as state of the art and of the highest quality.

Diversity:

We will view diversity in gender, culture, ethnicity, professional background and size of firm/organization as strengths to be sought and utilized in the chamber.

Leadership:

We will be visionary and future-oriented in our thinking, decision-making and programming.

Integrity:

We will be open, candid and fair; honor our commitments; and adhere to high ethical standards and objectives.

Participation:

We will seek broad and active participation of our members in programs and in the governance of the organization.

Relationships:

We will build and enhance relationships and public/private partnerships within the organization and community as a core value of membership, learning from and with each other.

Personal growth:

We will provide opportunities through programming and involvement for personal leadership development and citizenship.

Innovation and creativity:

We will approach change and challenges in the market place as an opportunity to encourage an environment for innovation and to foster individual creativity.

Technology:

We will foster utilization of new technologies, delivering programs, services and opportunities to educate our members to the practical applications of new technologies.