74th Annual Monticello Watermelon Festival

sell, showcase and shine at the festival!

Join us as a vendor at the 74th Annual Monticello Watermelon Festival and put your products in front of thousands of festival-goers! Whether you’re selling handmade crafts, delicious treats, or unique goods, this is your chance to be part of the sweetest event of the year.

Get ready to relive the sweetest moments of the past while making juicy new memories! This year, we’re celebrating decades of watermelon magic—from groovy events to nostalgic festival traditions that have stood the test of time. Whether you're rocking your best vintage vibes or embracing the modern melon moment, join us as we honor the generations who have made this festival a summertime staple.

Schedule:

Vendor Village, Beer Garden, Melan Jam in the Watermelon Oasis featuring the Highway 59 Band (formerly The Street Dance)
7 pm - Frozen the Musical ot the Monticello Opera House