Join us for the 40th Annual North Carolina Watermelon Festival!!

Schedule of Events:

Wednesday, July 30, 2025

04:00 pm: Chamber of Commerce Shrimp Dinner
06:00 pm: Food Court Opens
06:00 pm: Brinkley Entertainment amusement Rides - Family Night (Wristbands)
07:00 pm: Band of Oz, Emcee-Jay Jenkins - Shaggin on the Beach
10:30 pm: Watermelon Festival Closes

- Free Admission

Thursday, July 31, 2025

06:00 pm: Food Court Opens
06:00 pm: Brinkley Entertainment amusement Rides - Family Night (Wristbands)
07:00 pm: Liquid Pleasure
10:30 pm: Watermelon Festival Closes

- Free Admission

Friday, August 1, 2025 

12:00 pm: Festival Market and Food Court Opens
04:30 pm: Sophie Taylor
06:00 pm: Brinkley Entertainment amusement Rides
07:00 pm: North Tower
11:00 pm: Watermelon Festival Closes

- Free entry before 4pm, After 4pm: $5 adults (18+), children free 

Saturday, August 2, 2025

10:00 am: Festival Market and Food Court Open
10:00 am: NC Watermelon Festival Parade (Main Street - click for Entry Form)
11:00 am: Opening Ceremony and Greetings
11:00 am: Brinkley Entertainment amusement Rides (open through 2pm)
11:30 am: Little Miss Princess Contest
11:30 am: Little Ms. and Mr. Farmer Contests
12:00 pm: Peanut City Clogging
01:00 pm: Shannon Baker and Sometime Soon
02:30 pm: Watermelon Eating and Seed Spitting Contests
03:00 pm: Country Kickers Cloggers
05:00 pm: Vintage Cross
06:00 pm: Brinkley Entertainment amusement Rides Reopen
07:00 pm: The Pizazz Band ft. Kent Zimmerman
09:15 pm: Fireworks
11:00 pm: Watermelon Festival Closes

- Free entry before 4pm, After 4pm: $5 adults (18+), children free 

Date:
July 30 - August 2, 2025

Location:
110 Sycamore Street,
Murfreesboro, NC 27855

Click here for more information