New destinations for breakfast and coffee have officially opened at Tanger Outlets Myrtle Beach Hwy 501. Gen Z’s favorite cafe chain 7 Brew and brunch hot spot First Watch are now serving guests at the Grand Strand’s premier open-air shopping center. The fan-favorite brands arrive just in time for the busy holiday shopping season, offering shoppers a place to warm up, unwind or refuel while crossing off wish lists.

“7 Brew and First Watch are invaluable additions to our center,” said Tanger Myrtle Beach Area Marketing Manager Roxan Santella. “Both brands will elevate the shopping experience for our guests, giving them new spaces to gather, recharge and make the most of their trip.”

Beloved for its fresh food and high-quality ingredients, brunch concept First Watch has opened its first Myrtle Beach-area location at Tanger Myrtle Beach Hwy 501 in a 4,678-square-foot space located on the corner of Hwy 501 and Waccamaw Pines Drive. The menu boasts fresh, made-to-order dishes, including favorites like avocado toast, lemon ricotta pancakes and seasonal juice blends. With a bright, welcoming atmosphere and a focus on wholesome ingredients, it’s the perfect spot for breakfast, brunch or lunch.

Now open for drive-thru and walk-up orders, 7 Brew will bring shoppers its highly customizable menu of coffee, energy drinks, teas, smoothies and shakes. Known for its trending secret menu and more than 20,000 flavor combinations, the brand aims to cultivate kindness and joy with every drink, through service, speed, quality, energy and atmosphere. The new Tanger Myrtle Beach location is in an outparcel near Columbia Factory Store, off of Hwy 501.