A Festive Celebration with New Lights, Special Honorees, and Family Fun!

The 2024 Old Town Goleta Holiday Parade is almost here! Join us for this festive event hosted by the Greater Goleta Santa Barbara Lions Club on Saturday, December 7, 2024, at 6:00 p.m. The parade will take place along Hollister Avenue, from Orange Avenue to Kinman Avenue. This year’s celebration promises to be extra special, with beautiful new holiday lights lighting up the parade route.

Attendees can expect an evening filled with enchanting floats, lively musical performances, dynamic dance groups, and spirited participants. It’s sure to be a magical experience you won’t want to miss—a perfect opportunity for both residents and visitors to come together, enjoy the holiday spirit, and celebrate the season in the heart of Old Town Goleta.

Parade organizers are excited and proud to honor the Earl Marion Hill, Jr. family as the 2024 Parade Grand Marshals, celebrating their deep roots in the Goleta Valley dating back to 1874.

A few important details to know before you go:

- Don’t forget your blankets and chairs for comfort! This year, the prime viewing area will be on the south (ocean) side of Hollister Avenue. Viewing is also available on the north side, but only on the sidewalk. Low parade safety fencing will be in place.

- Parade staging will close Orange Avenue (between Hollister Avenue and Carson Street) and Gaviota Street (between Orange Avenue and Magnolia Avenue) starting at 4:00 p.m.

- Hollister Avenue will close to all traffic—including e-bikes—at 5:00 p.m. and is expected to reopen around 8:30 p.m.

- Vehicles parked along the parade route will be cited and towed.

- Please plan ahead for parking and consider carpooling if possible.

- Public parking is available in the Yardi lot at 430 S. Fairview Avenue.

For more information on the parade go to GoletaHolidayParade.org.

We can’t wait to see you there for this magical evening of community, celebration, and holiday cheer!