The holiday season is officially arriving at Tanger Outlets Grand Rapids! Beginning, Friday, Nov. 7, the center will celebrate with festive décor, bright traditions and big savings. Guests can enjoy the Annual Holiday Tree Lighting presented by Merrell from 5:30 – 7:30 p.m. The open-air outlet destination will be bustling with festive entertainment, including live reindeer, Byron Center Orchestra and more. Families are encouraged to snap a photo with Santa during the event. Hot cocoa provided by Lola Lee’s Coffee and Bookstore and cookies will be available for guests to enjoy. The event begins with the lighting of the center’s Holiday Tree presented by BCF Wealth Strategies.

Just in time for the holidays, savvy shoppers can further stack the savings with Tanger Deal Days, Nov. 1-23, which offers an additional 15-25% off select brands, including Polo Ralph Lauren, Old Navy and Under Armour. From cozy winter styles, designer handbags and stylish footwear to beauty, home and tech gifts, Tanger Grand Rapids has the perfect finds for everyone on the nice list.

WHAT: Holiday Tree Lighting Event  

Enjoy hot cocoa, cookies, character appearances, live DJ, Live Reindeer, photos with Santa and Mrs. Claus and more

WHEN: Friday, Nov. 7, 2025

5:30–7:30 p.m.

WHERE: Tanger Outlets Grand Rapids

(In front of Kate Spade and J. Crew)

350 84th St SW

Byron Center, MI 49315

HOW: This event is FREE and open to the public.

Connect with Tanger Grand Rapids on Facebook and Instagram. For more information, visit Tanger.com/GrandRapids.